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Solve Your Social Media Woes In One Hour

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​Social Media is the way forward in this day and age, we use it for everything! To look up friends, contacts, services, food, fashion, beauty and even places we are thinking of visiting.  People no longer use traditional methods as their first port of call to find out information. Social Media is now the way […]

Social Media

Social Media for Small Business: Top Tip #4

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TOP TIP #4 We often get asked about how to create interesting and fun content – businesses complaining that they don’t have anything to post about. Nonsense, we say! Every business has plenty of interesting things to say; we always recommend sitting down with your team and brainstorming posts. For example, if you’re a restaurant, […]

Social Media

Social Media for Business: Top Tip #3

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TOP TIP #3 What’s wonderful about social media is that it allows a two way conversation with your customers. If someone takes the time to leave you positive feedback, don’t ignore them! Take the time to reply. What’s just as important is to not ignore the negative feedback. Even if the users comments have made […]

Social Media

Social Media For Small Business: Top Tip #1

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We can’t stress how much easier this will make your life. We’re all busy, especially SME’s, and we need to be smart and strategic with our time. So, the first step is to create a posting plan. This is a document (usually an Excel spreadsheet) that details what you’ll be posting out and when. This […]

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Visit Somerset Digital Festival SOLD OUT!

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In the early days of working with Visit Somerset, we decided that we would strive to make Somerset the most digitally savvy county in the UK.  We want to share out own expertise with Visit Somerset members – and thus, with the support of the Visit Somerset board, The Visit Somerset Digital Festival was born – […]

Food for thought

Pokémon GO – How it can help your business

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Pokémon GO

Every 90’s kid remembers a time when they wished they lived in the Pokémon world. I remember growing up surrounded by the Pokémon franchise – the TV series, the cards, the toys… And I can still remember that one time I cried at the theme tune because Pokémon aren’t real. But perhaps most importantly, I remember the games, which […]

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The Secrets of Social Media Copywriting

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Social Media Copywriting

Social media copywriting can be a difficult gig. Whether you’ve been social media copywriting for a while or you’ve only just started, you can always do with some fresh insight. So, I thought I’d help you all out. Over the past two years here at Gumption, my main focus has been copywriting. I’ve gained a […]