We know that many small businesses struggle to find the time to do their social media but we have a great piece of advice to ensure that any efforts you do go to are as efficient as possible. In our last column we told you about posting plans, so now that you have (hopefully!) started […]
We can’t stress how much easier this will make your life. We’re all busy, especially SME’s, and we need to be smart and strategic with our time. So, the first step is to create a posting plan. This is a document (usually an Excel spreadsheet) that details what you’ll be posting out and when. This […]
This year we were charged with coming up with a simple but highly engaging April Fools for Longleat. It was a dream task and one we were more than happy to get our paws in to. We ran through a number of ideas but none made us laugh out loud as much the one the […]
In the early days of working with Visit Somerset, we decided that we would strive to make Somerset the most digitally savvy county in the UK. We want to share out own expertise with Visit Somerset members – and thus, with the support of the Visit Somerset board, The Visit Somerset Digital Festival was born – […]
Every 90’s kid remembers a time when they wished they lived in the Pokémon world. I remember growing up surrounded by the Pokémon franchise – the TV series, the cards, the toys… And I can still remember that one time I cried at the theme tune because Pokémon aren’t real. But perhaps most importantly, I remember the games, which […]
Social media copywriting can be a difficult gig. Whether you’ve been social media copywriting for a while or you’ve only just started, you can always do with some fresh insight. So, I thought I’d help you all out. Over the past two years here at Gumption, my main focus has been copywriting. I’ve gained a […]
It’s that time again, here’s the latest news from the world of social media.
So, what’s the latest happening in social media world this past fortnight? We got our Head Strategist, Charlotte, to take a look and sort through the mounds of news and share the best & most interesting with you all… Latest social news Twitter has added targeting via emoji, hmm. Snapchat is soon to launch measurement […]
While perusing Facebook last month, I stumbled across a trend that got me rather excited. And that trend was the #PowerpuffYourself hashtag. If you’re not familiar with this viral craze, then you’re probably going to need a bit of background. To celebrate the reboot of one of the most amazing 90’s cartoon shows ever, Cartoon […]
We’re absolutely delighted to share with you all that we won at the Social Travel Britain Awards last week that took place in Bristol. The award was for our client the Grand Pier who took home the ‘Best Use of Social Media ~ Attractions’ prize – hoorah! It’s an absolute delight for the team to […]